New Era Cap launches 'Fit for the Streets' – a brand energy tour
15 Feb '06
2 min read
The showroom highlights New Era's product and its relationship with sports and music: features include product displays, six Technics turntables, six LG plasma TVs, a JBL home and car audio system wired by Tsunami Audio and a photo installation exhibiting images taken by Hip Hop's premier photographer Jonathan Mannion.
While in Houston, New Era and the 'Fit for the Streets' tour will host a celebrity gifting suite; will co-sponsor the Alonzo Mourning & Magic Johnson 8Ball Tournament @ Jillian's; and make two retail visits, Athletes Foot, 11281 Fondren Rd. and Sports Wrap, Sharpstown Mall.
New Era Cap is a Derby, NY-based sports headwear designer, developer and manufacturer, with sales offices in Canada, Europe and Japan.