Manfred Wutzlhofer, President and CEO of Messe München GmbH, said, “With Ispo China summer in Shanghai and Ispo China winter in Beijing, the Asian-Pacific region is obtaining a professional tradeshow platform for all sports segments twice a year. Both shows will generate substantial synergy chances at the same time.”
Yanjun Yin, Marketing Mananger TTiss: “We were actually hoping for that. Beijing is – for the winter business – much better for retailers. In Shanghai, people have a great understanding for fashion, but not for wintersports and mountains. We will be at both the Ispo China summer in Shanghai as well as at the winter show in Beijing.”
Pekka Lehtinen, Area Manager Halti: “Beijing is closer to the mountains. Also, our Chinese partner is located in Beijing. As for Ispo China winter, it is definitely better to be where the action is. We are planning to open 150 shops in the future, and the majority will be in the North. Our existing seven stores are in Beijing right now. We support this decision of Ispo very much!”
Arianna Colombari, Marketing and Communication Manager Nordica and Rollerblade: “For the Tecnica Group, it is important to have a show that identifies as a winter show for our winter brands and a second show in the summer for our summer brands. We would love to see Ispo China winter as early as possible in the year in Beijing, so we completely support Messe München International's plans for Ispo China winter.”
Olivier Jordano, Asia Sales Manager, Rossignol: “This is a very good move! The Chinese ski market is in the North and the tradeshow will be so much closer to our customers.”
Messe Munchen GmbH is one of the world's leading trade fair companies. The programme of events with some 40 trade fairs and exhibitions includes international trade fairs that focus on capital goods, new technologies, high-quality consumer goods and the crafts.
marketing@alchempro.com
