J. Hampstead writes a new chapter into the history of brand
07 Sep '06
2 min read
J.Hampstead is an international worsted fabric brand brought into India by Siyaram's in 1996. With a rich heritage and strong base in England & Italy, J.Hampstead was welcomed with open arms by the Indian consumers as it gave them an International fabric which was much more affordable than any other player in the woolen segment.
With cutting edge advertising that has always retained its international appeal; the marketing of the brand has also seen developments where the past televisions commercial are a reflection of a new found maturity in the brand.
It's a statement of assured reflection which changes human behavior and influence people to stand up and take notice of the brand. Our War film campaign had been highly appreciated and was rated for its presence and continuous promotion on all popular channels.
The consumer is assured of a quality product over the last decade has been satisfied with the product performance and durability of J.Hampstead. With the emphasis being on innovation, J.Hampstead also provides interesting blends and designs.
J.Hampstead had been rated the top Suiting Brand as per the report published in the Economic Times, Mumbai (dt: February 26, 2004).
Now with its foray into quality Chief Value Cotton Shirting, 100 percent pure cotton shirting fabrics imported pure cotton and also linen range of fabrics, ready made and exclusive retail shops across the nation we are writing a new chapter into the history ofthe brand.
marketing@alchempro.com
