"The Purista brand is a great way for retailers to create a point of differentiation in the competitive clothing market and encourage consumers to appreciate the performance benefits of treated textiles.”
Simon Foster, Van Heusen Design Director at British Van Heusen, comments: “We are committed to offering exceptional quality to our customers and are delighted to offer these new Purista-treated socks. They meet the strong demand among consumers for products that add value to everyday life.”
marketing@alchempro.com
