Sixteen of the former Parisian locations are adding a Belk Home Store featuring a wide selection of home merchandise that includes formal and casual china; flatware; and bed, bath and kitchen items.
Customers will enjoy assortments from key brands such as Biltmore Estate for Your Home, Mary Jane's Home, Ralph Lauren and others.
The Belk Bridal Registry will provide easy access to wedding gift selections with exciting choices from recognized designers such as Kate Spade, Wedgwood and Vera Wang.
In the womenswear arena, customers in select markets will be pleased to see a broad selection of the latest styles of clothing, shoes and accessories from an array of popular designers, including: Trina Turk, BCBG MAXAZRIA, Froxx, Steve Madden, Theory, Cole Haan and Donald J Pliner.
Gentlemen will find the newest offerings by Hickey-Freeman, Joseph Abboud, Hugo Boss, Greg Norman and others. All customers will be greeted by trend-right merchandise and Belk's fashion “Must-Haves” for Fall 2007.
“This is an exciting time for Belk as we officially unite all of our stores under one name and mission,” said Tim Belk, chairman and chief executive officer of Belk Inc.
“We have spent the past year preparing for this and we're eager for our customers to see how we have combined the best of Parisian and Belk in order to continue our long-standing tradition of providing the best fashion, value, quality and service in all the markets weserve.”
marketing@alchempro.com
