Tool developers BECO Group reported that textile companies with an interest in applying for the Eco-label of the European Union (also known as The Flower') now have an on-line tool to guide them through the process.
It helps them to check whether their products comply with the European Eco-label criteria and to put together a tailor-made list of actions to take in order to apply for the Flower.
This on-line support tool is additional to the help of the Competent Bodies, a European network of organizations in charge of promoting the flower label.
The on-line application tool was developed under the supervision of the Dutch Competent Body for the European Eco-label (SMK).
This tool does not replace an independent certification body that companies have to contact to apply for the Flower but acts as a guide to facilitate the reading of the criteria.
The Flowertest was developed under the supervision of the Dutch Competent Body for the European Eco-label (SMK) as part of an EC marketing project for the European Eco-label targeted towards the textile industry in The Netherlands.
With the Flowertest one selects only those criteria which are relevant for a specific textile product. Moreover, Flowertest enables companies to look up which necessary actions they need to undertake in order to apply for the European Eco-label for textiles.
Companies that are not interested in certification can use the tool as a reference to find out which aspects of their environmental performance they may improve on during their textile production process.