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RelianceMart – city's reason to shop & smile

16 Aug '07
2 min read

Day: One Time: About 4:45 PM
Place: Iskon Mall, SG Road, Ahmedabad, Gujarat, India

Picture this! A never-ending swarm of men, children, youngsters and kids making beeline for the first 'dekkho' at 'Apnu RelianceMart', which opened yesterday in the 'denim city'.

Fortune 500 Company Reliance Industries Limited threw open the gates of its latest mega venture RelianceMart, adding a new dimension to a host of shopping experiences that its home ground consumer populace can now enjoy.

But first things first! May we ask Raghu Pillai where the 60 POSs were! Gosh, the footfalls were indeed astonishing but the sad part was buyers returning without their goodies. Reason: "Why wait for my turn at the payment counter! We'll return for more later," said Sumeet Panchal.

The foyer was an organized chaos, but once inside, practically every inch seemed to be covered with stomping footfalls. The 1,65,000-square-foot space was worth watching as the Amdavadi spirit put up its best face ever. You really missed the picture Mr Ambani. Wish you were there!

Unconfirmed sources even reported that RelianceMart had to down shutters to curb entry of the over-enthusiastic crowd.

Every section or stall was packed to capacity. Pragna Shah, who came all the way from Sabarmati to experience the first day at the newly-opened mart, could not decide what to leave out at the garment section. From kids brand Gini & Jony to jeans at Rs 199, clothes lovers had a gala time shopping to their hearts' content.

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