Sintex acquires Automotive Products biz of Bright Brothers
06 Sep '07
4 min read
Bright Brothers manufactures a range of exterior and interior systems. These include amongst others front and rear bumper systems, green house systems, seating systems, acoustic management and cockpit systems.
• Well developed manufacturing capabilities The operations are well developed to cater to a range of operations like injection molding, vacuum forming, ultra sonic welding, hot plate welding, spray painting, PU foaming and assembly operations. It also offers new product design and development, material and product testing, mold making, value engineering and prototyping services.
• Wider geographical presence The acquisition would enable Sintex gain access to manufacturing assets at all key auto hubs across the country, such as Chennai, Sohna, Pune, Pithampur and Nasik (covering the West, North and South). All sites are strategically located in close proximity to large automobile manufacturing locations in India.
• Continuity of Experienced Management Mr. Suresh Bhojwani, Vice Chairman of Bright Brothers Ltd, and the founder of the Company will be on the Board of the newly formed entity, post completion of transaction in an advisory position. Other key members of the management team (CEO, Head – Business Development) would continue to manage operations and marketing, enabling smooth business continuity.
• Common Synergies to be a growth driver Bright Brothers Ltd's critical strengths lie in its first mover advantage in India, product excellence and innovation and superior customer service. Over the years the company has evolved from a single manufacturing centre for plastic and injection moldings, to customer focused multiple manufacturing facilities.
The growth drivers of Sintex currently are Composites and Prefabricated structures. This acquisition would increase the Company's product mix and provide an impetus to Sintex's existing Auto Components business.
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