Rowe Furniture introduces eco-friendly components to its upholstered furniture collections with the clear intent of moving towards more sustainable manufacturing practices.
Rowe will identify product as Eco-Rowe to illustrate eco-friendly elements. Selected new styles introduced in October 2007 at the International Home Furnishing Market in High Point will be identified as Eco-Rowe with a more expansive phase-in planed in 2008.
Initial efforts to produce eco-friendly upholstered furniture include the introduction of two new, eco-friendly cushions, twenty-one new 100% natural fiber fabrics and several enhanced manufacturing and recycling programs at our factory.
Natural Fiber Fabrics: • Over the last several years, Rowe has gradually introduced natural fiber content fabrics and currently has approximately 50 such fabrics in the line • Introduction in October 2007 of twenty-one additional fabrics with 100% natural fiber content • Introduction in October 2007 of Rowe's first hemp fabric – color: sage
Eco-300CC cushion: Rowe's high-resiliency foam core is used in designs where a more tailored styling is desirable. This cushion offers a medium-firm seating experience.
Rowe's new Eco-300CC cushion core is developed by Foamex a leader in the development of comfort cushioning. Rowe introduces the use of Foamex' new “Reflex Natural” cushion core which provides a uniquely-innovative offering that combines three characteristics into one high-performance solution: • A highly-durable comfort material containing plant based renewable, raw materials. In Reflex Natural, these natural ingredients replace significant amounts of the petroleum-based materials traditionally used in foam-making. • Reflex Natural is manufactured using Foamex's Variable Pressure Foaming (VPF) technology, a virtually emission-free manufacturing process that creates significantly higher quality cushioning material in a wide variety of density and firmness, resulting in a product that provides consistent comfort. • Reflex Natural also contains organic, halogen-free fire retardants.
Eco-Down cushion: Rowe's new Eco-Down cushion provides a rich and luxurious comfort with a modern combination of high-resiliency foam, recycled fiber and duck feather/down blend cushion fill.
Rowe's Eco-Down cushion is developed with Pacific Coast Feather Cushion Company the industry leader in natural-fill cushion products.
Pacific Coast Feather Cushion brings a new eco-friendly cushion to the furniture industry by blending regenerated fiber with natural duck feather and down. Rowe becomes the largest furniture manufacturer to introduce the Eco-Down cushion.
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