Finish Line & American Red Cross raise funds for Hurricane victims
15 Sep '05
3 min read
Nation's leading athletic specialty retailers The Finish Line Inc along with its charitable arm, the Finish Line Youth Foundation, has partnered with the American Red Cross in a nationwide fundraiser for the victims of Hurricane Katrina. All 640+ Finish Line stores nationwide as well as 38 Man Alive stores are now acting as donation sites for the American Red Cross. One hundred percent of the funds raised will go to the American Red Cross, with Finish Line Youth Foundation matching total donations collected at Finish Line stores up to $150,000 and with Man Alive matching its total collected donations up to $25,000.
"They have all witnessed the devastation and destruction caused by Hurricane Katrina on television, and some of team has experienced this loss personally," says Alan Cohen, Finish Line's Chairman and CEO. "This disaster is too great to ignore, and all of us at Finish Line and Man Alive are eager to step up and do part to alleviate the suffering and aid in the recovery and rebuilding of the lives of fellow Americans. Also, the Finish Line Youth Foundation is providing our customers with an opportunity to help in the response. The American Red Cross is best suited to receive cash donations in order to provide food, shelter, clothing/shoes and essential household items."
Finish Line customers who donate to this worthy cause will also receive a coupon good for use on future purchases at Finish Line.
"Company appreciate Finish Line's efforts to turn their store locations nationwide into Red Cross donation sites," says John Lyter, CEO of the American Red Cross of Greater Indianapolis. "The need to help those affected by this disaster will be present long after the cameras are gone, and this is a positive step in raising additional funds as the Gulf States begin their slow recovery."
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