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Amazon initiative to raise funds for hurricane victims

21 Sep '05
3 min read

Amazon, in partnership with the Center for Social Innovation at the Stanford University Graduate School of Business and a panel of expert advisors, selected the 10 finalists. The finalists are currently raising funds and awareness for their programs directly on the Amazon.com Web site (www.amazon.com), where customers can contribute to their favorite nonprofit finalist.

In addition to the Innovation Award, Amazon.com recently collected more than $12.5 million in online donations to the American Red Cross and donated tens of thousands of relief supplies to the Salvation Army to help with their Hurricane Katrina relief efforts.

How it works:
The finalist organization that receives the most in contributions by September 30 will be named the winner of the Amazon.com Nonprofit Innovation Award.

A matching grant of up to $1 million from Amazon will be awarded to the winner in October 2005.

Each of the finalist organizations will receive the donations they generated throughout the program.

US based Amazon.com opened its virtual doors on the World Wide Web in July 1995 and offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer customers the lowest possible prices.

Amazon.com and third-party sellers offer millions of unique new, refurbished, and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon

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