Fabric brands are just in the initial phase and textile industry recognizes that established fabric brands must be fashion oriented and top-grade quality.
Experts stress that to develop these brands would be timeand effort consuming task.
To meet international quality standards advanced technology will be required alongwith awareness about global fashion trends.
A fabric brand must essentially attract customers and expand export trade relations.
After-sales service is also very important to cultivate fabric brand.
In the meantime, fabric must fulfil fashionable trend; such fabric brands will be accepted by clothing units and clothing designers.
In addition, successful fabric brands should pay attention to brand culture.
Fibre2fashion, News Desk - China
marketing@alchempro.com
