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Family apparel shops - a new retail experience

15 Nov '06
1 min read

Recently, Fudu Family Apparel Shops got more attention because of their unique sales policy. The units open their shops, Family Apparel Hall, in high buildings, where family shopping environment lures shoppers to shop till they drop.

At present, they are pursuing new sales tactics. The family apparel shops plan to confine their selling to women only keeping men off the racks.

Secondly, they will enlarge the products' range by introducing women's underwear, leisure clothing, and also mull over selling women's cosmetic.

A senior official of Fudu Family Apparel Shops said the sale has been increased and received better response, therefore, they would continue this shop with family environment.

Fibre2fashion News Desk - China

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