An African textile designer hoping to sell more apparel and fabrics in the United States may see her dream realized because of a landmark American trade initiative begun in 2000 that is designed to spur export-led growth in sub-Saharan Africa.
“I send a few things to the U.S.,” says Eva Yebuah, owner of Naa Dee Designs, but “my great dream is to expand fabric exports there and acquaint Americans with African fashion.”
In addition to dresses and shirts, Naa Dee Designs also makes cushion covers and table cloths using original designs.“These are all in an Afro-centric style and I think they would be very popular in America,” especially among African Americans, Yebuah said during a business exposition.
Yebuah is one of about 100 exhibitors taking part in an exposition in a large tent next to the Exhibition Hall where the Sixth Annual African Growth and Opportunity Act (AGOA) Forum is meeting July 18-19. The businesses - most of them small textile, food processing and agricultural companies - want to take advantage of the U.S. duty-free entry provisions for 6,400 products now allowed under AGOA.
Since becoming law in 2000, 38 African nations that have undertaken open-market reforms have become eligible for AGOA benefits.
This year's AGOA Forum, which features ministerial, business and civil society components, is focusing on the theme “As Trade Grows, Africa Prospers:Optimizing the Benefits of AGOA.”
Yebuah is following in the footsteps of market women in West Africa who have traditionally been small traders, and in some countries like Togo they have featured prominently in the clothing and textile trade. Now, in the era of globalization and its free flow of goods, information and people, many of them want to expand their trading horizons.AGOA offers them an avenue.
Increasing textile and apparel exports from Africa has been a particular aim of AGOA's provisions. Since the law went into effect in 2001, close to 100,000 new jobs in the clothing industry have been created in sub-Saharan nations, many going to poor women, according to the U.S. Agency for International Development.
Florizelle Liser, U.S. trade representative (USTR) for Africa, who is in Accra for the forum, said African apparel exports under AGOA have almost doubled since the trade act went into effect in 2000, increasing from $748 million that year to more than $1.3 billion in 2006.
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