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E-Marketing in forefront amongst new sales concepts

13 Mar '09
1 min read

Marketing is gaining a positive momentum especially in the field of consumer goods with internet playing a key role. A lot of changes are taking place in the industrial sector. With many MNCs entering into the Indian market, a new concept of marketing has gained impetus.

Has also helped in eliminating middlemen from the channel of distribution, and giving maximum assistance to consumers by providing products and services at competitive prices. Prices quoted through this medium have uniformity at a global level, along with standard quality.

Getting into the network only involves a reasonable expense that cover up the cost of the face value, samples, and literature pertaining to the products which are to be marketed.

The profligate expenses that are usually incurred in attending seminars, sales promotions, and organizing meetings are avoided in this process. Many organizations have claimed to have good response in the market.

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Fibre2fashion News Desk - India

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