Cliff Conneighton, Senior Vice President of marketing, ATG, said, "Urban Outfitters' choice to implement the Wisdom-enabled ATG Commerce platform underscores a very strong industry trend."
"Online business is growing like never before, and leading retailers know they need to re-platform their legacy web sites to take advantage of the opportunity. They know that to keep up, they can no longer rely on in-house development, and they are turning to the platform rated number one by analysts, ATG. We look forward to providing Urban Outfitters with the applications that will help them stay on top," he added.
Urban Outfitters Inc is an innovative specialty retailer and wholesaler which offers a variety of lifestyle merchandise to highly defined customer niches through 88 Urban Outfitters stores in the United States, Canada, and Europe; an Urban Outfitters web site; 77 Anthropologie stores in the United States; an Anthropologie catalog and web site; and Free People, the company's wholesale division, which sells its product to approx. 1,300 specialty stores, department stores and catalogs, as well as through 5 Free People stores and a catalog and web site.
ATG (Art Technology Group Inc) makes the software that the world's most customer-conscious companies use to create a more relevant and consistent customer experience, throughout the marketing, commerce, and service lifecycle, and across the Web, e-mail, call center, and mobile channels.
marketing@alchempro.com
