Once the JogaTV internet TV channel is launched, the JogaTV icon lives on the soccer fan's desktop for easy access. Each week, new content is delivered behind the scenes via the Maven Media System and automatically added to JogaTV.
At this time a new program series is unlocked for users to explore. Nike will unlock a total of seventeen different programs, one each week between April and July.
Maven Networks' technology is the only broadband video platform that delivers a true Internet TV experience using full-screen, HD-quality video for PCs, Internet-connected TVs, video iPods, PSPs and other portable devices.
JogaTV is available through select soccer and youth-oriented websites including joga.com and nikesoccer.com.
NIKE Inc based near Beaverton, Oregon is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities.
Maven Networks pioneered the commercial use of HD video delivered via the Internet to PCs, TVs and portable devices. Its product, Maven Media System, is the critical technology link between video programming and building a loyal, revenue generating Internet TV viewership.
Based on patent- pending technology, Maven's integrated video publishing and distribution platform provides unrivaled customer experiences across multiple devices for both download and streaming environments.