PFSweb expands relationship with Canadian retailer Roots
08 May '06
2 min read
PFSweb will also address unique Canadian market requirements, such as bilingual customer care to support French-speaking Roots customers and an expanded online product catalogue that closely mirrors their Canadian retail store offering.
"PFSweb has successfully supported our online store in the United States for the past four years, helping us to develop the market and expand our presence in the United States, particularly during Olympics years when demand peaks," said Michael Budman, co-founder of Roots.
"We will continue to support Roots with e-marketing initiatives to reach new customers in both markets and provide positive customer experiences to Canadian and U.S. shoppers," said Mark Layton, CEO of PFSweb.
Roots is Canada's leading athletic lifestyle brand, offering a wide range of clothing, leather goods and accessories for men and women of all ages.
PFSweb develops and deploys integrated business infrastructure solutions and fulfillment services for Fortune 1000, Global 2000 and brand name companies, including third party logistics, call center support and e-commerce services.
marketing@alchempro.com
