Coldwater Creek selects Coremetrics to improve visibility of online consumer behavior
22 May '06
2 min read
Coremetrics is the leading provider of on-demand web analytics and precision marketing solutions, offering the industry's only web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) Profiles.
Coldwater Creek Inc will utilize this online behavioral data to improve site design, decrease abandonment, and make strategic data-driven decisions on future project goals. It is a leading specialty retailer of unique women's apparel, jewelry, accessories and gifts.
marketing@alchempro.com
