Bagir to produce Eleksen's ElekTex-enabled smart ipod suits
14 Sep '06
2 min read
Touch-sensitive smart fabrics provider Eleksen Group plc has been chosen by the top innovator of men's and women's tailored clothing, Bagir, to produce its iPod suit for men. Bagir works with major retailers throughout the US and UK including Brooks Brothers, Lands End and Marks & Spencer. The suits are expected to hit the racks at the end of November '06.
The Bagir suit jacket integrates Eleksen's ElekTex smart fabric touchpad technology, which transforms a lapel into a five-button electronic control panel.
The ElekTex-enabled iPod Suit is both fashionable and functional. The suit is machine-washable and wrinkle-resistant, making it the ideal choice for today's music-savvy and style conscious business professionals.
“We selected Eleksen's unique touch-sensitive fabric to create an accessible interface between our clientele and their iPods,” said Offer Gilboa, CEO of Bagir.
“ElekTex is the only product on the market that is not disruptive to the design of our suits. By integrating ElekTex, Bagir is able to introduce a trend-setting suit that enables iPod-lovers to play, pause, skip tracks and adjust the volume on their iPods from their jacket lapels. We couldn't be happier with the results.”
Previously, Israel based Bagir had worked with another supplier of wearable interfaces, but recently turned to Eleksen because of the benefits that it offers to designers and its ability to meet Bagir's tough durability standards. As a result,the suit is stylish but can also be machine washed or dry-cleaned.
marketing@alchempro.com
