DAKS manages sales growth with Eurostop art IT systems
12 Jan '07
3 min read
Phillip Moylan Sales and Marketing Manager at Eurostop commented, “Retailers like DAKS need to be able to keep their fingers on the pulse when it comes to measuring sales through different stockists. Managing stock flows to match regional trends and customer preference is vital to maximise sales. Eurostop systems have been specifically designed to help companies to capture valuable transaction data and react swiftly to customer demands.”
DAKS is a quintessential British brand offering menswear, womenswear and accessories for both men and women. DAKS is sold in over 35 countries worldwide and the company is proud to hold three Royal Warrants.
DAKS was established in 1894, when Simeon Simpson established a bespoke tailoring factory in Whitechapel in the City of London supplying top quality men's clothing shops. In the 1930's the brand name DAKS was created and the company became the largest manufacturer of top quality menswear in Britain.
The DAKS flagship store is in London's prestigious Old Bond Street and in the UK the company also has stores in Jermyn Street and Edinburgh as well as being sold through stockists nationwide.