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WinRMIS to manage JOY's new wide range of stock

30 Mar '07
3 min read

Maureen O'Brien, Owner and founder of JOY commented; ”Eurostop's credentials in the fashion industry had already demonstrated their understanding of how to get the most out of IT systems to really aid the business. We have been delighted with the reporting and analysis features that the software provides us for our JOY stores.

“As we expand into our new venture with HOB, we have the confidence that Eurostop's systems will be an invaluable tool for the business taking us forward.”

Philip Moylan, sales and marketing manager at Eurostop said, “For specialist retailers like JOY, where they stock a wide range of different items, it is important to keep a close eye on what is selling well, and also store variances. Meeting the changing demands of customers can be challenging, but with up to the minute sales analysis tools, informed business decisions can be made to meet even the most demanding targets. ”

The JOY Urban Lifestyle concept is a heady cocktail of eclectic stylings and exotic accessories, with big twists of urban attitude, mixed up with delicious (and sometimes wicked) fantasy.

The personality behind the JOY lifestyle concept of Love, Life, Laughter is Head Buyer, Maureen O'Brien – the living incarnation of JOY herself. With a fashion design history spanning 25 years, Maureen injects her vibrancy and colourful quirks into all aspects of the JOY concept stores.

Eurostop Ltd

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