CurtCo picks CrownPeak solution for Robb Report Luxury Portal
22 Aug '05
4 min read
"The technology of the CrownPeak CMS enables us to fully exploit current and untapped revenue possibilities," said Irini Dobeck, director of Web technologies for CurtCo Media. "We've essentially launched the first portal focused on the luxury lifestyle, and now are able to display content from the various Robb Report publication Web sites into a single unified Web presence while expanding our revenue potential in the process -- virtually overnight. With CrownPeak, we've built a premier online destination for living the luxury lifestyle."
"The Robb Report name is already synonymous with connoisseurship, so we expect that this portal will rapidly become the place to visit online for luxury lifestyle content," said Jim Howard, CEO, CrownPeak. "There's already a substantial amount of outstanding content on the individual publications' sites. What we've done is bring it all together -- providing consumers with one place to go for virtually anything luxury related, while enabling CurtCo Media to truly take advantage of the market leadership of its Robb Report brand."
CrownPeak CMS enables the Robb Report Luxury Portal's content to be automatically managed from the individual content management systems for each magazine. Each publication Web site determines which articles to include in the portal through a content syndication feed, and CrownPeak software automatically presents the articles based on their category and displays them on the appropriate pages of the Robb Report Luxury Portal.
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