Israel based OptiTex, a leading international developer of software for the fashion and textile industry, organizes distribution events and conventions worldwide to launch Version 10 of its flagship software. The company is investing approximately US$300,000 in these initiatives.
Within the framework of the campaign, senior executives from the company as well as prominent distributors participate in events and conventions at various locations worldwide, the objective being to prepare distribution channels for the launch of the new Version 10 of OptiTex software.
The conventions are taking place in three continents, at Belgium - Europe, Singapore - Asia and Colombia – South America, with the participation of over 50 distributors from various countries.
The first launch event for OptiTex V10 in the USA was held during the Material World exhibition in Florida and the next event will take place at the Material World Show, NY on September 25-27, 2007.
The new Version 10 of OptiTex software incorporates a wide range of 3D developments and tools reflecting the company's strategy to continually offer its customers the most updated open architecture solutions that enable multiple options for personal adjustment and that can be efficiently adapted and integrated to meet the specific needs of each organization.
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