Home breadcru News breadcru Company breadcru Appleseed's deploys PTC Retail to drive PLM initiatives

Appleseed's deploys PTC Retail to drive PLM initiatives

15 Oct '07
2 min read

PTC, the Product Development Company announced that Appleseed's, a retailer of classic women's apparel, has successfully deployed the PTC Retail, Footwear and Apparel solution, FlexPLM, for its product data management, line planning and product variation management capabilities.

Appleseed's implemented FlexPLM as its collaborative PLM system that utilizes a central library to manage its product and material information. With the out-of-the-box capabilities of FlexPLM, Appleseed's improved design efficiency by 20 percent, reduced grading formula errors and improved its material and product quality through clearer data representation.

Managing multiple brands with thousands of new and updated styles to drive three to four market pushes each season was becoming increasingly challenging across the Appleseed's organization.

The company decided to replace its former product data management system that maintained product data in multiple places, often manually, with a centralized and automated PLM system that enabled visibility into products and materials throughout the complex lifecycles of Appleseed's product lines. Appleseed's chose FlexPLM for its capabilities for seasonal concepts, line development and sample management requirements.

The first phase of the implementation began with the Appleseed's and Togs divisions. This phase was focused primarily on technical design to establish basic classifications and structure for its products and materials and went live July 2007.

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