Commercial cotton seed supplier Cotton Seed Distributors Ltd (CSD) chose a webcast to keep growers informed of the latest techniques for maximising yield and fibre quality for fields planted to CSD's latest high-performance varieties: the Sicot 71 Family.
The World Wide Web (the internet) has had a successful debut as an interactive mechanism for transferring information between research and extension personnel and growers and consultants in the cotton industry.
More than 60 people from Hillston in southern NSW to Emerald in Central Queensland logged on at some time during the interactive Webcast with many sending in questions and comments via e-mail and fax.
CSD general manager, Adam Kay, said the Webcast technique had been chosen because of its spontaneity, its low cost to participants, and its capacity to allow growers to participate from their farms, or via their laptop or web-based mobile phone if on the road.
Adam Kay informed that they were also mindful that growers are extremely busy at this time of the year tending to their crops, and they judged that creating an interactive internet-based management forum was the most timely and efficient way of bringing them up to date with the latest research and extension developments regarding maximizing the performance of these crops.
Emerald cotton grower Hamish Millar watched the Webcast; “It was an excellent initiative and a great means of extending information to growers. The interaction of the viewers and the expert panel was first class and provided great back-up service for CSD's product.
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