Vidjany to exhibit fur technology at Great Wall Sheraton
08 Aug '07
3 min read
"Even with all the changes that are going on in China as a whole, as well as the Chinese fashion world, we expect what's next to be even more exciting. Suffice to say, we're happy to be on the forefront."
Vidjany's major production site lies to the south of Beijing, enabling Dzhanibekyan to convert her creations on paper into the real thing in a matter of days.
Dzhanibekyan's younger clients have especially come to appreciate this flexibility as she expresses laughingly, "This is how our customers always stay ahead of the game," adding, "To be able to draw something out of your wildest dreams and then to see the transformation of that sterile sketch on paper into a warm, fluffy and exuberant fur in less than a week, that's quite amazing."
Vidjany has new and creative ways of naturally incorporating the modern demands of function and quality with up-coming trends, using In-House developed solutions: Knitted, Semi-Sheared, Semi-Sheared with Grooving, Dyed Underwool, Natural Pelt Edges, Insertions of Feather & Leather, Yarn and Lace Fur Mixes, and Light Weight Layering.