As you might have guessed, getting your hands on an original Variani is not easy. The clothes are all custom-made and available only on a special order basis, with all of the patterns created and constructed in Milan. Why then did Variani choose Vancouver as the headquarters for his label? The answer lies in Variani's steadfast belief that Vancouver will soon be recognized not just as a leading fashion center, but as a trend-setting capital. Vancouver is already appreciated by the entertainment industry for its natural beauty, and its location makes it the ideal international hub for imports and exports. Variani believes that Vancouver is an evolving force for men, creating a movement of change.
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