Siegler & Co inserts Scene7's 'self-serve' platform for eCatalogs
28 Sep '05
3 min read
Online cataloger Siegler & Co is previously consisted of static images with links to existing product pages and the company was looking to improve both the conversion rates and customer experience. After evaluating other online catalog offerings, Siegler & Co selected Scene7 based on its flexible, self service environment for the creation and deployment of online catalogs and product imagery, rather than having to rely on expensive third-party service providers.
Calderon included that Scene7's hosted rich media platform enables Siegler & Co to self-publish their own eCatalogs, extending the reach of its print materials while adding the interactivity that helps drive a purchase decision. They looked at other online catalog providers, but Scene7's self service platform provided us with a powerful yet easy-to-use toolset for all of our rich media production as well as a first-rate support staff – Scene7 was the obvious choice for us.
San Diego, California based multi-channel retailer Siegler & Co were founded in 1992. In 2003, Sovietski Collection was re-branded and headed in a new direction as Siegler & Co. The new title expands the collection of gear, gifts and collectibles to global proportions, yet holds onto the character of the original catalogue.
Scene7's solutions are built on an integrated technology platform – for unrivaled breath, depth, scalability and ease of use. Solutions include Targeted email & print, Dynamic Imaging, eCatalogs, Product Configurators and Dynamic Asset Management. Available both as software and On-Demand, leading companies have selected Scene7, including Amazon, Macy's, Office Depot, Levi Strauss & Co, La-Z-Boyand QVC – and partners IBM, Microsoft, Akamai and Macromedia.
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