Home breadcru News breadcru Brand/Collection/Label breadcru Fashion Fund One acquires TRB's Vilebrequin

Fashion Fund One acquires TRB's Vilebrequin

10 Dec '07
4 min read

Information on Vilebrequin Vilebrequin was founded in the 1970s in St Tropez, where it created a strong, unique identity right from its first collection with its rich palette of colours and vibrant prints.

In the 1990s, the company expanded its product range with the launch of shirts, pants, shorts and accessories (sun glasses, beach towels and caps) as well as the 'Like Father, Like Son' concept of matching swimwear for men and boys.

Today the swimsuit collection consists of some 200 prints in 16 different styles in sizes from 2 years to 5XL. Each collection is built around a number of themes which are refreshed each year, the dominant ones being flora, fauna and fruit.

Although vibrant prints are Vilebrequin's brand signature, the products are also available in a range of solid colours. In order to maintain exclusivity and quality standards, all prints are designed by a specialist team of fabric designers with all printing done exclusively by two companies in France and Italy.

Information on Fashion Fund One Fashion Fund One is a private equity fund which focuses on majority investments in fast growing mid- to later- stage companies in the European fashion and accessories industry.

The fund was established in Summer 2006 by several founders and former senior executives of Mexx. Most of the investors in the fund (22 individuals and institutions from 8 countries) have extensive experience in the fashion industry. Fashion Fund One is based in The Hague, Netherlands.

The fund generally invests in companies with enterprise value of EUR 50 to EUR 100 million and prefers well recognised, wholly owned brands in the mid to upper segments of the market.

Target companies should have substantial parts of their activities or sales in Europe. The fund's primary geographical focus is on Benelux, followed closely by Germany and France. Investments in southern European markets will also be considered.

The fund is managed by fr2 Capital B.V, a management company headed by Adu Advaney and Hans Ouwendijk, former senior executives of Mexx.

Both possess strong operational and entrepreneurial skills and combine more than 50 years of relevant industry experience at, amongst others, Laura Ashley, Mexx and Liz Claiborne.

Fashion Fund One

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