Utalitarian fashion has always had a cult following. The embodiment of solidarity imbibed in fashion of military attire invigorates the essence of self power, confidence and “I am what I am” attitude. Pepe Jeans latest entrant "The Utalitarian” collection takes inspiration from the inner strenght.
A modern take on military's workwear with a mix of Functional attributes and slightly tailored with timeless appeal. Colors such as olives, greens, khakis, grays and tans, Multiple pockets and worked upon T-shirts, loose comfortable silhouettes is all that sums up Utalitarian collection.
Comfort and utility are the two main reasons why this collection will become central piece of a man's wardrobe. A lot of it has to do with it's a cool look and comfort feel While the guy's stuff is more inclined to basic -- T-shirts, shorts, pants -- the women's is more trendy.
Shirts see bright checks and stripes with neon hightlights stitched together. Wear it with bright new jerseys for a smart Military look. Neutral tones of beige, khaki and brown are injected with spicy tones of red, orange and yellow or sun baked tones of pink and lime green giving a ting of fun to the hard look.
Jerseys in this collection are lightweight mercerized summer cottons which is a super fine knit for that great feel. Graphics are directly lifted from military attire with simple printed semi-bleach fabric of the 1940's on neutral khaki colour which really compliment the brightgrounds they sit on. Detailing is hand embroidered, buttons are vintage and have a verdigris finish.
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