Six styles are being introduced. The collection is available now, exclusively at select Payless stores, and payless.com. The Back-To- School collection will feature silhouettes in fall's hottest hues and will be available in an expanding group of stores beginning in mid-July. The collection will evolve to winter styles and retro-inspired footwear, as well as a full line of accessories. For more information go to tailwind.payless.com.
"This collection celebrates expressive women who want the comfort and quality of a serious performance shoe combined with the fun of the latest contemporary fashion trends, all at a great value," said Clare Hamill, president and CEO of Exeter Brands Group. "We are excited about this new line and we know that it's going to strike a positive chord with women across the U.S."
Exeter designers built the new collection from the ground up, with the help of Nike's world-renowned Sports Research Lab. Exeter Brands Group LLC is a wholly owned subsidiary of Oregon-based NIKE Inc.
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