Peaches Geldof, party-hopper and rebel daughter of rocker Sir Bob Geldof and late Paula Yates, has been chosen by Australian fashion chain Dotti to be its new face.
Peaches' unique style of dressing as well as her liberal lifestyle apparently clicked with Dotti. The 18-year-old Londoner is already famous for her wardrobe containing clothes from chain stores and other designer pieces.
She will be seen in the company's summer ad campaign and is scheduled to visit Australia next month.
Industry sources said Peaches stands out from the tedium of Hollywood celebrities and is her own woman.
marketing@alchempro.com
