Kevin Gribben's 'transport chic' designs to be on display at MBFW
14 Feb '11
4 min read
For critical last-minute deliveries, customers can use DHL Express' helicopter service connecting John F. Kennedy International Airport with lower Manhattan. It's a helpful option since some designer collections arrive from overseas only hours before they hit the runways.
“Fashion is a fast-paced industry as designers and fashion houses need to move their supplies around the world quickly and efficiently to meet demanding design-to-shelf cycle times,” said Karsten Aufgebauer, senior vice president and general manager for DHL Express. “As the 'Specialists in International' shipping, DHL is perfectly positioned to leverage its global expertise and help fashion designers and retailers operate an agile and transparent supply chain, allowing them to remain cutting edge in a vibrant, global marketplace.”
As a company that is serious about safeguarding the environment for coming generations, DHL aims to enhance the carbon efficiency of its operations by 30 percent by 2020. DHL's GoGreen shipping offer can help reduce the carbon footprint of the fashion industry without cutting down on the glamour. It's an attractive option to designers such as Vivienne Westwood, who looks for speed, reliability and sustainable solutions in a transportation provider to deliver her high-caliber collections to runway shows across the globe
As part of DHL's ongoing effort to foster the development of emerging designers, DHL has contracted a young designer from Parsons The New School for Design to construct outfits for two mannequins out of packing materials. Kevin Gribben, a senior at Parsons, spent last summer working for Oscar de la Renta in New York, doing patternmaking, draping and sewing for the Resort 2010 and Spring 2011 shows. Gribben's “transport chic” designs will be on display at the DHL Lounge at MBFW which gets under way in New York City Thursday, Feb. 10, and runs through Feb. 17.