Hugo Boss opened a brand new and its first outlet in BinHendi Avenue in Dubai.
This store will offer Boss Black, a womenswear collection with other styles and latest fashions.
This is a versatile collection that includes elegant business wear, sports wear and also evening wear for every occasion.
Mohi-Din Binhendi, President and Founder of BinHendi Enterprises, informs that they have been Hugo Boss retailer in the UAE for almost eight years, now.
He believes akin to menswear, Hugo womenswear will also meet success as it gives importance to quality and fashion, alike.
The collection will cater to the fashion conscious women well as it offers a diverse range of clothes and new collection every season.
Becher Traboulsi, Owner of Fashion Trading Company s.a.r.l, Hugo Boss Agent for the Middle East, praised the BinHendi Enterprises for being excellent partners and promoters of their products.
Hugo Boss Group has maintained its position as global market leader in the high fashion market for many years.
Hugo Boss products are available throughout the world in 102 countries and more than 5,000 retail shops. These include flagship stores, freestanding stores, shop-in-shops and traveler shops run by franchisees or directly by HUGO BOSS.
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