In 2004, the company introduced the second installment in its popular "PROTECT THIS HOUSE" TV ad campaign, a 90-second MicroMovie that debuted during the 2004 ESPY Awards featuring Dallas Cowboy and former University of Maryland football star Eric Ogbogu.
In July 2005, Under Armour launched the third installment of its "PROTECT THIS HOUSE" trilogy, featuring Ogbogu alongside NFL players Julius Jones (Dallas Cowboys), Jonathan Vilma (New York Jets), and David Pollack (first-round draft pick, Cincinnati Bengals).
To date, the PROTECT THIS HOUSE trilogy has generated more than 500,000 responses from athletes and Under Armour enthusiasts worldwide. Under Armour Performance Apparel is headquartered in Baltimore, MD and employs more than 500 people.
Under Armour is available worldwide through its web site and at more than 8,000 retail locations worldwide including Dick's Sporting Goods, The Sports Authority, Hibbett Sports, Modell's, and The Sports Chalet.
The official supplier of performance apparel to Major League Lacrosse, Major League Soccer, the National Hockey League, USA Baseball and the US Ski Team, Under Armour is worn by players on numerous NFL teams and in Division I-A college football programs.
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