So far, the response has been extremely favorable. Horse Connection magazine a publication for sport horse riders and enthusiasts has given Prairie Karen's exclusive Concho bracelets the equivalent of a five-star review.
Ross feels the appeal of her handcrafted western styles is more universal than most people think. "As a fashion statement, the Prairie Karen line speaks to anyone who has ever ridden a horse and the millions who have ever wished they lived on a ranch," she said.
"Many people who have never traveled west of Chicago still feel the romantic allure of the West they first experienced during a Saturday afternoon matinee."