City Beach Surf Australia picks HighJump's best-of-breed system
20 Jul '05
3 min read
All operations of City Beach Surf Australia's three current warehouse facilities will be consolidated at its newly constructed distribution center in Brisbane where the HighJump system will be implemented.
"They are pleased to be working with a company that offers demonstrated momentum in this part of the world," said Neil Jensen, general manager of supply chain for City Beach Surf Australia.
"They are tremendously impressed with the flexibility of the product. Any changes they may need to make, whether it's updating a screen layout or creating a new report, can be easily handled in-house. This will significantly reduce the total cost of ownership for the system."
"With the addition of City Beach Surf Australia to their growing roster of Australia-based customers, HighJump continues to solidify its position as a premier provider of supply chain execution solutions in this market," said Chris Heim, president of HighJump Software. "We're pleased this fast-paced retailer has selected their solutions to help manage its growth and maximize its supply chain efficiency."
Established in 1985 in a 170 square meter store in Brisbane, City Beach Surf Australia has grown to become Australia's largest and most dynamic surf and skate retailer. From humble beginnings to the current day, their commitment to large format retail stores has secured their position as a destination of choice for the age 10-24 demographic.
By staying in touch with the ever changing trends of customers, City Beach Surf Australia has morphed from a respected retail outlet into a major part of Australia's youth culture and lifestyle. With 41 stores nationally, City Beach Surf Australia's growth and commitment to large format retail stores is continuing through its aggressive new store opening program.
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