Fabric Designers 'TISSU PREMIER' to start on Sept 7
06 Sep '05
5 min read
A MORE STRONGLY DEFINED FASHION TRAIL TISSU PREMIER is creating two fashion information areas to guide the visitor more smoothly to the heart of the clearly differentiated market segments. The Forum, a key element in attracting visitors, is now centrally located, more attractive and more visible.
TACTILE COLOURS Finishing sets the tone for the 2005 session. In a season when colour is all about subtle shades and muted tones, sumptuous brights and classics revisited, the pleasure of looking combines with the pleasure of touching to cause a sensation. Colour ranges interact, producing tactile, evocative developments… the 'Couleurs à toucher' Forum kicks off the season with a blaze of colour, turning the technology of the finishes into pure poetry. A real value-added service, finishing is the theme that runs through the whole exhibition.
AN ORIGINAL FORUM… A CENTRAL FORUM with a non-conformist tone. Colour is everywhere. To enhance the WOMEN'S fabric offering, colour serves as a backdrop for the fabrics, shows off the delicacy and curves of the exhibition spaces and gives this market an eclectic, chic style in tune with the mood of the moment. In the workspace dedicated to the CASUAL MARKET, the materials used for everyday working clothes are given a new lease of life. Colour – varnished, pigmented, oxidised – enlivens untreated wood and recycled cardboard.
Casual attitude elegantly manipulates the art of opposites. NEW! THE CHILDREN'S FORUM. This forum has been created in response to visitor demand. With a 100% market penetration rate, all the European childrenswear brands come to TISSU PREMIER. In the Children's Forum, the mood is a cheerful mixture of shapes and colours. Animals, robots, ghosts, the extraordinary and the bizarre decorate tables and screens and stamp the world of babies', girls' and boys' fabrics with fantastic graphics. A ROUNDUP OF THE HIGHLIGHTS BY MARKET – WOMEN, CASUAL AND KIDS: Yet another new feature to ensure that we provide the most accurate information and allow buyers and designers to make the most of their visit. Finally, alongside the fashion environments, THE FABRIC LIBRARY focuses on plains and gives visitors practical solutions for building their basic collection.
marketing@alchempro.com
