Fibre2fashion had initiated a beta service called Software Solutions that can help software buyers and software providers get connected in a more efficient manner. This site has been out of beta recently. The site combines news, articles & events aggregation, commentary from industry experts, user-generated content, case-studies, articles, product show-case, etc.
Fibre2fashion.com is a premier B2B portal for Apparel, Textile, Fashion and Retail industry. This portal gets more than 1.5 million visitors every month. The industry that this portal focuses on is highly fragmented and participates in both vertically and horizontally integrated activities. For example, a textile company can be vertically integrated by engaging in activities such as Enterprise Resource Planning, Customer Relationship Management or Supplier Relationship Management. Textile companies also often engage in horizontally – oriented activities by outsourcing part of their operation to a sub – contractor. As this particular sector is fragmented and thus IT is used entirely differently for doing business than if the market was made up of a few big companies.
This portal aims at providing its members with a sense of community through informative content about products, services, business, and industry. As a trusted infomediary for the focused vertical it isalso engaged in an ongoing research to keep a track of the IT usage within this global market segment in order to identify new opportunities to add value to the firms. This portal is a focal point to channel traffic into the websites of product / service providers in the designated industries.
marketing@alchempro.com
