VCSTIMELESS to support Castro international expansion
01 Oct '07
2 min read
Castro, an international fashion retailer with over 140 stores in Israel, Russia, Germany, Switzerland, Eastern Europe and Thailand, has implemented a range of integrated retail software through VCSTIMELESS to support its international expansion.
The $163 million retailer has increased its revenues by almost 30% in the last year. The company says it plans to open more international stores in the next few years, and will open a new European logistics centre at the start of 2008 to support growth.
Having realised that further expansion within Israel, where it already dominates the market, wasn't feasible, Castro embarked on a strategy of international growth. In 2003 Castro decided to arm itself with the technology it would need to support its future international ambitions and selected the Colombus Enterprise suite from VCSTIMELESS to manage the company's buying, sourcing, merchandise management, pricing and replenishment.
The retailer needed a solution flexible enough to adapt to its changing needs and ever-increasing presence on the international retail scene, and the ability to manage local supply chains for its stores, franchises and regional head offices.
Since the two companies began working together, Castro has extended its use of the Colombus solution and is now using additional modules including Colombus Regional to manage a joint venture in Germany and Colombus Optimum to aid real time decision-making; an essential tool for suchan international group.
marketing@alchempro.com
