Youth brigade at AFW convey adaptability & realism trends
02 May '06
5 min read
It just fashionable these days to walk down the beach in elegant swim wear and it is no surpise that Anna Hewett and Lill Boyd are making waves at that during Australian Fashion Week (AFW).
Elegant nevertheless pretty, their Anna & Boy variety is exactly the kind international buyers get hooked on trail across the globe to be picked at AFW.
Flushed by memories of print bikinis donned by their their mothers during childhood holidays, these twenty plus former fashion editors disregard scant Brazilian cuts that conquered swimwear.
The label tasted success with brisk sales at the Corner Shop in Sydney and Cactus Jam in Melbourne, last summer. This time they're offering seven swimsuits, including two full-pieces, each bearing signature gold peach charisma.
There are a few summer dresses and men's swim shorts in basic black; the range dedicated to original prints that Boyd, a graphic design graduate, creates.
For sure, there's talent boiling at the beaches that await the flood of wearers in droves!
marketing@alchempro.com
