Evidence of Evolution, the fashion label designed by burgeoning, eco-chic artists Ali Alborzi and Andrew McCarthy, will debut its Spring/Summer 2008 Green collection as the "Mercedes-Benz Presents" designer for this season's Mercedes-Benz Fashion Week at Smashbox Studios (MBFWSS), October 14-18.
The Evidence of Evolution Green collection will show on October 17 at 7:00 PM in The Lightbox. Other Mercedes-Benz highlights during fashion week include the launch of the new and innovative Mercedes-Benz Fashion Week Newgroup Web site, which features complimentary photography and news information, as a convenient, environmentally sound resource.
Additionally, Mercedes-Benz will debut its latest eco-friendly design, the E320 BLUETEC, powered by the world's cleanest diesel engine, to audiences for its California debut.
As part of its on-going effort to strengthen the global commitment to green living, Mercedes-Benz chose to sponsor Evidence of Evolution Green, the environmentally conscious line by designers Ali Alborzi and Andrew McCarthy at MBFWSS.
"Mercedes-Benz is delighted to be partnering with Evidence of Evolution, a company that has developed a green line made entirely with premium organic fabrics," says Lisa Holladay, National Events Manager, Mercedes-Benz USA, LLC.
"Their determination to create chic, sleek, luxurious and eco-friendly fashion for both men and women compliments the initiatives that Mercedes-Benz is highlighting this season
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