Due to the expected results for 2005, PUMA will close Phase III one year ahead of the original plan as all set targets should be significantly surpassed. Since the beginning of the long-term oriented business phases in 1993 this would add up to sales growing eleven years in a row as well as nine years delivering double digit growth and record earnings.
Jochen Zeitz, CEO: “They are very pleased with the first half of 2005. PUMA continues to record strong growth and shows an acceleration in their order book versus last quarter, while they are expanding gross margins reflect the strong desirability of the PUMA brand. With this momentum they are now able to successfully conclude their current Phase III one year ahead of schedule and turn their focus to Phase IV of the company development.”
PUMA endeavors not only to be the most desirable Sportlifestyle brand, but also to be the first truly virtual sports company.
Company will achieve their goals by continuing to do what they have always done – harnessing their resources and experiences to provide their consumers with innovative products that successfully fuse the creative influences from the world of sport, lifestyle and fashion.
marketing@alchempro.com
