Abercrombie & Fitch announces European expansion plan
16 Jul '07
2 min read
Abercrombie & Fitch announces it plans to expand its retail presence throughout Europe. The Company is in the process of securing locations in Italy, France, Germany, Spain, Denmark and Sweden and plans to identify additional key locations in the United Kingdom.
The Company also announces it has retained PBS Real Estate, LLC (PBS Real Estate), and its Principal Laura Pomerantz, as exclusive European and United Kingdom real estate consultant to identify locations that best support the Abercrombie & Fitch brand attributes.
Ms. Pomerantz has helped secure key strategic locations for the brands including the Abercrombie & Fitch flagship on Fifth Avenue in Manhattan and the RUEHL store on Bleecker Street in Manhattan.
"We have been evaluating the European markets for some time and it is clear that the demand for the Abercrombie & Fitch brand is very strong," stated Mike Jeffries, Chief Executive Officer and Chairman of the Board of Abercrombie & Fitch Co. "We believe that now is the ideal time for us to execute our international growth strategy with expansion throughout Europe.
"We are pleased to partner with PBS and Laura Pomerantz on this important project. Laura and her global team have an excellent understanding of the Abercrombie & Fitch brand and the location attributes that are necessary in each market to ensure a successful expansion of our brand throughout Europe."
The expansion follows the opening of the first Abercrombie & Fitch flagship in Europe, at 7 Burlington Gardens, London.
"As Abercrombie & Fitch embarks on its international expansion, there are a number of ideal locations throughout Europe for the company's brand," said Laura Pomerantz, Principal of PBS Real Estate. "Our global reach will serve us well in our ongoing search."
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