Bindi Int'l to launch environment friendly clothing line at MAGIC
29 Jun '07
3 min read
By launching the line at MAGIC kids, Australia Zoo also will have the opportunity to expand their message to young people from all over the world.
“Like Bindi, our range is unique. We are not only creating an innovative collection of comfortable, durable and affordable clothes, but we also are creating wildlife educational opportunities and an avenue for kids to make a difference in the world,” said Palmina DiStasi, one of the designers of Bindi Wear International. “MAGIC International is the best avenue for us to launch this line and for our message to be heard.”
The spring/summer 2008 line comprises four themes: “Green is the New Black,” which promotes Koala conservation; “Jungle Safari,” which features crocodile camouflage prints; “Baby Warrior,” which offers fun animal prints for babies; “Punk Warrior,” which allows kids to protect animals and the environment; and “Industrial Cowgirl and Cowboy,” which shows the beauty of creation enhanced by technology.
All themes create a lifestyle for children so that they can feel like they're making a difference in the world. Each theme includes daywear, sleepwear, swimwear, footwear and socks, plus accessories including bags and hats.
A portion of the proceeds will directly support Australia Zoo's conservation programs, such as Endangered and Priority Species Breeding, Field Study, Habitat Acquisition, Animal Rescue, Wildlife Documentaries and Australia Zoo Wildlife Warriors.
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