Merrell to develop enviro-friendly footwear under Patagonia brands
07 Jun '05
6 min read
Additional information regarding this transaction will be available in Wolverine World Wide's second quarter conference call, scheduled for July 13, 2005.
Patagonia, with sales last year of $240M, is noted internationally for its commitment to product quality and environmental activism. In the last year, the company has donated 2.7 percent of sales for grassroots environmental activism and wildlands procurement and protection. Environmental Grants Program has contributed over $20M to grassroots environmental activists since the program began in 1985, and its Environmental Internship Program allows employees to work for environmental groups while receiving their full paycheck.
Incorporating environmental responsibility into product development, the company has, since 1996, used only organically-grown cotton in its clothing line, and is noted world-wide for using recycled soda bottles in many of its polyester fleece garments. Known for a unique corporate culture, the company has been recognized for many years by Working Mother magazine as one of the "100 Best Companies for Working Mothers," and is a regular recipient of recognition by Fortune and Human Resources Management magazine as one of the "100 Best Companies to Work for in America
Wolverine World Wide Inc : With a commitment to service and product excellence, Wolverine World Wide Inc is one of the world's leading marketers of casual, active lifestyle, work, outdoor sport, afe and product excellence, Wolverine World Wide Inc is one of the world's leading marketers of casual, active lifestyle, work, outdoor sport, after- sport, and uniform footwear. Merrell is the leading brand in the Company's Outdoor Group, headquartered in Rockford, Mich. The Company's products are carried by leading retailers in the United States and are distributed internationally in more than 140 countries.
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